studying user behaviour and understanding user motivations with the goal of designing better digital experiences. User experience design is studying user behaviour and understanding user motivations with the goal of designing better digital experiences.


I always find it difficult explaining what I do as a UX Designer to my friends, family and sometimes even co-workers. At parties, with relatives and with the odd customs official I often fall back to ‘I design how websites work’, but that is an incomplete definition and understates my real suite of skills
Design artefacts (wireframes, prototypes, strategy documents) are a means to an end, so don’t lose sight on improving the product.
Figma gives designers a clear canvas to work on. UXCam gives you detailed insights into user sessions. Marvel gives you precise control over all elements of your designs. UXPin gives you many design elements to use in your prototypes.

Typically revert back in 30 mins.
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